Nicholas

Emily Campbell - AI UX Deep Dive

Nicholas

In one of the most popular episodes yet, Vitaly Friedman talked about what’s next for AI design patterns (https://www.dive.club/deep-dives/vitaly-friedman) .

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Published Nov 24, 2025
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Uploaded Jun 12, 2026
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In one of the most popular episodes yet, Vitaly Friedman talked about what’s next for AI design patterns club/deep-dives/vitaly-friedman). In that episode he frequently referenced Shape of AI ai/) which is an incredible database of AI design patterns. So I wanted to get to the source and go deep with the creator [Emily com/in/emmiecampbell/) to learn how to design great AI experiences. Because she’s studied AI products more than just about anyone I’ve ever seen 👀 Some of my favorite highlights: - Ways to build trust in agentic products - Her favorite patterns for enhancing prompts - The traits she looks for when hiring AI designers - + a *lot* more - Shape of AI

ai/) (her database of patterns) - Poke app com/interaction/status/[redacted card]/video/1) from Interaction Chapters 0:00 Intro 0:31 Emily's model for designing AI products 10:13 Emily's catalogue of AI patterns 12:07 Walking through AI pattern inspirations 18:42 AI pattern deep dive 24:27 Baking trust into an AI UX 28:30 Ethical questions with designing for AI 31:18 Designing for AI at HackerRank 33:14 Importance of getting into code more quickly 36:[redacted address] Emily thinks about hiring 38:53 Why HackerRank is leaning into brand designers Dive is where the best designers never stop learning 🤿 🌐 club 🐦 com/joindiveclub Now you can join advanced courses taught by the top designers to help you take a huge leap forward in your career 💪

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